by incontextseo | Jan 30, 2024 | Digital Marketing, Google Algorithm Updates, Local SEO, SEO, Technical SEO, Websites
In response to the challenges of the COVID pandemic, a large number of businesses — not only restaurants but auto mechanics and various repair companies — added delivery services or an onsite component to their operations. Some even did away with their storefront...
by incontextseo | Jan 24, 2024 | Landing Pages, SEO, Technical SEO, Websites
Google defines duplicate content as “substantive blocks of content within or across domains that either completely match other content or are appreciably similar.” There are glaring examples, such as whole articles lifted from other sites. However, similar product...
by incontextseo | Jan 3, 2024 | Digital Marketing, SEO, Technical SEO
Keyword cannibalization is when multiple website pages try to rank for the same keywords. While this might seem like a good thing at first, it is not a positive. The pages are not only competing against others on the internet; they are competing against each other, as...
by incontextseo | Dec 4, 2023 | Digital Marketing, Google Business Profile, SEO, Technical SEO
In today’s digital landscape, establishing a strong online presence is crucial for businesses of all sizes. One effective tool for gaining authority and visibility on Google is a Knowledge Panel. A Knowledge Panel is an information box that appears on the right...
by incontextseo | Oct 9, 2023 | Analytics/Reporting, Blogs, Digital Marketing, Google Algorithm Updates, Landing Pages, Local SEO, SEO, Technical SEO, Website Development
Are you looking to stay ahead of the curve in understanding new developments in content marketing? Google recently launched a helpful content algorithm update to help reward creators of quality content. The helpful content system favors content that searchers will...
by incontextseo | Sep 4, 2023 | Blogs, Digital Marketing, SEO, Technical SEO, Website Development, Websites
Whether you are a business seeking to increase website SEO or establish itself as a thought leader, a non-profit organization seeking to inform the public, or an individual with ideas you want to share, blogging is an engaging way to ensure that your site constantly...