by incontextseo | Jan 9, 2023 | Blogs, Domain & Web Hosting, Landing Pages, Local SEO, SEO, Website Development, Websites
If you’re a new business owner, you might be wondering if you need a website. After all, there are plenty of successful businesses out there that don’t have a web presence. But in today’s digital age, having a website is a crucial component of a...
by incontextseo | Nov 2, 2022 | Digital Marketing, Landing Pages, Local SEO, SEO
Localism focuses on sustainable economic growth within a community. Unlike in a central government, the goal of localism is to conduct business to keep profits circulating through the local area. While monetary gains are still the goal of companies in this type of...
by incontextseo | Oct 17, 2022 | Analytics/Reporting, Digital Marketing, SEO, Technical SEO
What Do You Need to Know? Google Analytics 4 is the latest generation of the search engine company’s system for collecting data on web traffic and user engagement. This new update, introduced in 2019, adds new features that allow marketers to track users across...
by incontextseo | Oct 10, 2022 | Digital Marketing, SEO, Technical SEO, Websites
Google Ads is a digital marketing platform that allows ad buyers to bid for space on websites. These advertisements can take different forms, including banners and text ads, videos, product listings, and paid search results. Google’s Paid Search offerings allow...
by incontextseo | Sep 27, 2022 | Domain & Web Hosting, SEO, Technical SEO, Website Development, Websites
Domain authority (DA) measures how a website will rank on search engine results pages (SERPs), making it a crucial high-quality ranking factor in the world of SEO and content marketing, particularly in the context of link building. In other words, it focuses on...
by incontextseo | Sep 23, 2022 | Analytics/Reporting, Blogs, Domain & Web Hosting, Landing Pages, Local SEO, SEO, Technical SEO, Website Development, Websites
Search engine optimization (SEO) focuses on getting a prime position for your website on search engine results pages (SERPs). Why is this important? Nearly 30% of all global web traffic comes from search engines, so if you aren’t listed on relevant SERPs, you...