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Hi, I’m JC! (They/Them)
I have been working in digital marketing since 2006. I graduated with my Masters of Business Administration from Lubar College of Business (University of Wisconsin-Milwaukee).
I specialize in Technical SEO and Content Marketing. I truly believe both of which can be very beneficial for businesses of any size. This is why I founded In Context, Inc. in January 2017.
In my free time I enjoy spending time in nature (outdoors), I have several cats and occasional like to foster them in transition. I am a fan of music and I enjoy supporting comedians and entertainers from the LGBT community.
If you’re a new business owner, you might be wondering if you need a website. After all, there are plenty of successful businesses out there that don’t have a web presence. But in today’s digital age, having a website is a crucial component of a successful business strategy.
What Do You Need to Know? Google Analytics 4 is the latest generation of the search engine company's system for collecting data on web traffic and user engagement. This new update, introduced in 2019, adds new features that allow marketers to track users across...
Google Ads is a digital marketing platform that allows ad buyers to bid for space on websites. These advertisements can take different forms, including banners and text ads, videos, product listings, andor paid search results. Google’s Paid Search offerings allow marketers to place ads at the top of search engine results pages (SERPs).
Domain authority (DA) measures how a website will rank on search engine results pages (SERPs), making it a crucial high-quality ranking factor in the world of SEO and content marketing, particularly in the context of link building. In other words, it focuses on...
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Digital marketing is the promotion of products, services, and brands through internet-connected channels. It includes advertising via social media, websites, search engines, emails, and digital newsletters. Actually, the sector is constantly expanding, with more...
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Website hosting offers several noteworthy advantages for your website, whether it's a comprehensive website or a simple blog. These advantages encompass: Enhanced Website Performance Access to Unlimited Bandwidth Availability of Technical Support Flexibility in...