Localism focuses on sustainable economic growth within a community. Unlike in a central government, the goal of localism is to conduct business to keep profits circulating through the local area. While monetary gains are still the goal of companies in this type of...
incontext-admin
Hi, I’m JC! (They/Them)
I have been working in digital marketing since 2006. I graduated with my Masters of Business Administration from Lubar College of Business (University of Wisconsin-Milwaukee).
I specialize in Technical SEO and Content Marketing. I truly believe both of which can be very beneficial for businesses of any size. This is why I founded In Context, Inc. in January 2017.
In my free time I enjoy spending time in nature (outdoors), I have several cats and occasional like to foster them in transition. I am a fan of music and I enjoy supporting comedians and entertainers from the LGBT community.
What Categories Should I Choose when Creating my Google Business Profile?
Whether you're wondering how to start a business, how to advertise your business online, or simply venturing into the world of digital marketing, creating a Google Business Profile is an essential step. It enhances your online visibility and attracts potential...
How to claim and verify YOUR Google Business Profile
Creating a Google Business Profile and verifying your business ownership is essential to providing accurate information, attracting customers, and improving your local search rankings. However, the process can be complex, involving multiple Google platforms and...
What Is the Long-Term Impact of the Helpful Content Update?
If you want your business to stand out in an increasingly digital world, you need to understand the search engine market. You may know that Google dominates this market, and most people in your situation will want to rank highly on Google's search engine results so...
Top 10 Promotional Items to Elevate Your Digital Marketing Efforts
Are you looking to boost your online visibility using promotional items? In today’s digital business world, blending traditional and digital marketing can be the secret weapon to beat your competition. As a new business owner, you want to reach more people and make a...
How to Launch a Business and Grow Online Visibility using Traditional Marketing Integration
Launching your own business is an exciting journey, but it can also be daunting. There’s so much to think about — from developing a product or service to creating a marketing plan, it’s easy to get overwhelmed pretty fast. But with some planning, you can create a...






